Top Event Technology Trends For 2023

As we move into 2023, event industry technology continues to evolve and advance. Here are some of the top event technology trends to look out for in the coming year:

Virtual And Hybrid Events

The pandemic sparked a huge trend in virtual and hybrid events, and this event technology trend is expected to continue in 2023. Look for event technology platforms that offer seamless integration between the two formats.

A virtual event is an event that is held entirely online and is attended by participants through a computer or mobile device. Digital events can take many forms, such as webinars, conferences, workshops, and trade shows. They offer the advantage of being accessible from anywhere with an internet connection and can be attended by a large number of people from around the world. Additionally, virtual events are often more cost-effective and environmentally friendly compared to in-person events.

A hybrid event, on the other hand, is a combination of a virtual event and an in-person event. This increasingly popular event type allows attendees to participate either in-person or remotely, depending on their preference or location. Hybrid events offer the best of both worlds, as they allow attendees to experience the personal connection and networking opportunities of an in-person event, while also providing the convenience and accessibility of a virtual event.

Both virtual and hybrid events have their own set of challenges and considerations. For virtual events, it is important to ensure that the technology is reliable and that the event is engaging and interactive for attendees. This can be achieved through various techniques, such as using breakout rooms for smaller group discussions, utilizing polls and surveys to gather feedback, and incorporating multimedia elements such as videos and slide presentations.

For hybrid events, organizers must consider the logistics of hosting both in-person and virtual attendees. This may involve setting up separate areas for in-person attendees and providing the necessary technology and equipment for virtual attendees.

Live Streaming Your Events

Live streaming has become increasingly popular in recent years, and this event technology trend is expected to boom in 2023.

Live Streaming conferences is a popular way to reach a wider audience and make your conference more accessible to those who cannot physically attend. Live Streaming involves broadcasting the event in real-time over the internet, allowing viewers to watch and participate through a remote experience.

There are several platforms available for live streaming conference events, such as YouTube Live, Facebook Live, and Twitch. These platforms offer various features and capabilities, so it is important to choose the one that best fits your needs and goals.

To successfully live stream your conference, it is important to ensure that you have a stable internet connection and reliable streaming equipment. This may include a high-quality camera, microphone, and lighting setup. It is also essential to test and troubleshoot your setup before the event to ensure that everything runs smoothly.

In addition to the technical aspects, it is also important to consider the content and format of your live stream. This may include providing clear and concise information, incorporating interactive elements such as polls and Q&A sessions, and utilizing visual aids such as slides and videos.

Live Streaming events can be an effective way to reach a wider audience and make your event more accessible. By considering the technical and content aspects of your live stream, you can create a successful and engaging experience for your viewers.

Check-In Kiosks For Quick Event Registration & Contactless Check-in

Event check-in kiosks are automated stations that are used to check attendees into events. These kiosks can be used to scan tickets or badges, verify attendee identities, and provide access to the event.

One of the main benefits of event check-in kiosks is that they can significantly speed up the process of checking attendees into an event. Rather than waiting in long lines to have their tickets or badges manually scanned, attendees can simply approach the kiosk and scan their own ticket or badge. This can reduce wait times and improve the overall attendee experience.

Event check-in kiosks can also be used to gather valuable data about attendees. By scanning event tickets or badges, the kiosk can collect information about the attendee's name, contact information, and ticket type. This data can be used to improve future events and provide a better attendee experience.

Event check-in kiosks can also be used to enhance security at events. By verifying attendee identities and scanning tickets or badges, the kiosk can help prevent unauthorized access to the event.

Overall, event check-in kiosks are a useful tool for improving the efficiency and security of event check-in processes. By embracing this technology, event planners can improve the attendee experience and gather valuable data about attendees.

Mobile Event Apps

Mobile event platforms are software applications that are designed specifically for use at events and conferences. They can be downloaded to a mobile device and provide attendees with a variety of information and features related to the event, such as schedules, venue maps, speaker bios, and networking opportunities.

One of the main benefits of mobile event apps is that they provide a convenient and easy-to-use platform for attendees to access all of the event information they need in one place.

Mobile event apps can also help to enhance the attendee experience by offering interactive features such as live polls and surveys, messaging and networking tools, and social media integration. These features can help to make the event more engaging and interactive for attendees, and can also provide valuable feedback and data for event planners.

In order to effectively utilize a mobile event app, it is important to ensure that it is user-friendly and intuitive for attendees. This may involve testing and troubleshooting the app before the event, as well as providing clear instructions and support for attendees who may need assistance.

Overall, mobile event apps can be a valuable digital tool for both event attendees and event organizers, providing a convenient and interactive platform for accessing event information and enhancing the attendee experience.

Virtual Reality & Augmented Reality

Virtual reality (VR) and augmented reality (AR) are technologies that have the potential to revolutionize the way events and conferences are experienced in the virtual event space.

Virtual reality involves the use of VR headsets or other devices to immerse users in a computer-generated environment or experience. At events and conferences, VR technology can be used to create interactive and immersive experiences for attendees, such as virtual tours, simulations, and demonstrations.

Augmented reality involves the use of devices such as smartphones or tablets to overlay digital information onto the real world. At events and conferences, AR technology can be used to provide attendees with interactive and personalized experiences, such as augmented reality scavenger hunts or virtual exhibits. It can also be used to enhance traditional marketing materials, such as brochures or posters, by adding interactive elements or multimedia content.

While VR and AR technology offer exciting potential for events and conferences, they also present a number of challenges and considerations. These technologies can be expensive and require specialized equipment and expertise to implement. They may also require significant planning and coordination to ensure that the experiences they offer are engaging and seamless.

Live Event Social Media Integration

Integrating social media platforms into live events can be a powerful way to enhance the attendee experience and increase the reach and impact of the event. There are several ways in which social media can be integrated into live events to improve your digital marketing efforts:

• Social media walls: Social media walls are displays that show live updates from social media platforms, such as Twitter or Instagram. These can be set up at events to create a sense of community and encourage attendees to engage with each other and the event on social media.

• Event Hashtags: Creating and promoting a unique hashtag for the event can help to encourage event participants to share their experiences on social media and create a sense of community. It can also make it easier for event planners to track and measure the impact of the event on social media.

• Social media contests and giveaways: Hosting social media contests or giveaways can be a fun and engaging way to encourage attendees to share their experiences on social media. These can be promoted through the event's social media channels or through on-site signage.

Integrating social media into live events can be a powerful way to enhance the attendee experience and increase the reach and impact of the event. By considering these and other tactics, event organizers can effectively utilize social media to create more audience engagement and interactive experiences for attendees.

Sustainable Event Technology

Sustainable event technology refers to the use of environmentally friendly and energy-efficient technologies at events and conferences. This can include a variety of technologies, such as LED lighting, energy-efficient audio-visual equipment, and recycling and composting systems. It is possible to make your entire event more sustainable.

There are several benefits to using sustainable event technology:

• Environmental impact: Sustainable event technology can help to reduce the environmental impact of events by reducing energy consumption and waste. This can help to make events more environmentally friendly and reduce their carbon footprint.

• Cost savings: Using sustainable event technology can also lead to cost savings for event organizers. Energy-efficient technologies can help to reduce energy costs, and recycling and composting systems can help to reduce waste disposal costs.

• Positive impact: Implementing sustainable event technology can also have a positive impact on attendees and the local community. It can demonstrate the event organizers' commitment to sustainability and may encourage attendees to adopt more environmentally-friendly practices in their own lives.

Contactless Payment & Digital Ticketing

Contactless payment and digital ticketing are technologies that have become increasingly popular in recent years as a way to make events and conferences more convenient and efficient for attendees.

Contactless payment refers to a type of payment method that allows users to make purchases using their mobile device or a contactless card. This can be done by holding the device or card near a contactless reader, without the need for a physical connection. Contactless payment can be faster and more convenient for attendees, as they do not need to carry cash or wait in line to pay. It can also reduce the risk of fraud and improve security.

Digital ticketing refers to the use of electronic tickets rather than traditional paper tickets. Digital tickets can be purchased and accessed through a mobile device or computer, and can be easily transferred or resold if necessary. Digital ticketing can help to reduce waste and improve efficiency by eliminating the need to print and distribute paper tickets. It can also make it easier for event organizers to track ticket sales and manage access to the event.

Both contactless payment and digital ticketing can be implemented through a variety of platforms and technologies, such as mobile apps and online ticketing systems. In order to effectively utilize these technologies, it is important for event organizers to consider the needs and preferences of their attendees, as well as any potential challenges or considerations.

Choose 2 Rent: Stay on Top of Event Technology Trends For Your Future Events

As event tech trends continue to evolve, it is important to stay up-to-date on the latest trends and choose event technology platforms that will meet the needs of your attendees and support the goals of your event. By embracing these technologies, you can create a more engaging and immersive event experience for your attendees.

Choose 2 Rent offers a wide range of event planning electronic devices that cover all of your special needs as an event organizer to create a successful event experience for your attendees. Contact the leading international event technology vendor today! 

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